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It is somewhat intriguing that some make at home dog food products on the market are marketed as making you own dog food by just adding water to a base mix. Just add water and then call it homemade dog food with “FRESH RAW MEAT”! Honestly – when was the last time you sat down to a meal that contained ANY reconstituted freeze dried meat?? I do wonder how marketers can take an old freeze dried meat product – something that is made primarily for use as emergency food storage and featured on every end of the world survivalist show as it does have a 10 – 15 year shelf life. Freeze dried foods are also great for back country hikers but why would you want to ever feed this to yourself or your dog unless it was an emergency?
  • 5 min read
The pet industry is dynamic and many great people and companies are doing their utmost to make the lives of companion animals better. However occasionally one comes across an area in nutrition that makes me CRAZY! Omega-3 and especially marine / fish oils are a special problem for me within the pet care industry. I have made investments in and have participated in natural supplement ingredients within the human supplements industry and am astonished at how slow the pet industry is regarding EPA / DHA omega-3 and how susceptible they are to becoming oxidized and rancid and when in this state possibly very harmful to a pets health.
  • 5 min read

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